Why Including Multiple Bonuses With Your Kindle Book No Longer Work

by Leesa Renée | Oct 20, 2014 | Kindle Publishing

imgCover-Schmooze-125x199 I recently published my sixth book on Amazon Kindle. I hosted a LIVE webinar showing step-by-step how to set up your Kindle publisher account and upload your manuscript.

One thing I said on the training is that my newest digital book, Schmooze Your Way to Success, would not sell any copies. Why would I admit this on the webinar?

Because after publishing 5 of my 6 books through Kindle, I know exactly what needs to be done to sell books…

You can’t just write a manuscript, then upload it to Kindle expected to sell thousands of downloads. The marketing of your book has to start THE DAY you start writing the manuscript. Any later than that, and frankly, it’s too late.

I’ll tell you exactly what doesn’t work when it comes to Kindle book marketing…

Have you seen those virtual book launches that include thousands of dollars worth of unrelated bonuses from well-known and less known experts? Well, these aren’t working. The reason? It’s all about optics. Multiple bonuses give the impression that you, the author, are not confident that your book can stand on its own.

The reader isn’t looking for 10,000 bonuses…

What the reader is looking for is guidance on how to implement the advice in your book. And if you setup the right strategy, you can easily turn readers into clients.

I teach this strategy in my **BRAND NEW** book mentoring program called Kindle Success Blueprint. I have planned an entire module to help you understand how to PROMOTE your Kindle book without using that yucky multiple bonuses campaign. This is what I teach in the PROMOTE session:

The four Cs to help you get to #1 in your category on Amazon.com – and how to apply this to your book
Why most joint venture partners will never promote your book (I’ll give you my winning tips so joint venture partners always say “Yes” to working with you)
Why giving away copies of your digital book is a dangerous marketing strategy – and what you should do instead
How to use social media to promote your book – even before you finish the content (what’s working and what’s not)
The easiest way to get consistent 5 star reviews for your book on Amazon.com without doing anything sleazy or dishonest
The simple way to create multiple marketing messages from your book’s content (this tip alone will save you TONS of money on copywriting and graphic design fees)

The FREE replay expires soon…

That webinar where I showed step-by-step how to publish your manuscript through Kindle expires soon.To get access to the webinar and to read more info about the Kindle Success Blueprint, click here.

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