Tonight, February 6, 2008 at 10pm EST, I’ll be a guest on Paul Colligan’s live call-in show called New Media Matters. He’s going to grill me about the Social Media Telesummit format. In other words, the business of putting on a virtual event.

When I invited Paul to speak at the Telesummit, he asked me alot of questions. He wasn’t too sold on some of the features of the event, but when the information page went live, he was hooked. He’s been a strong supporter of the format ever since.

So, if you want to ask me:

• How I came up with the Telesummit format;
• Why I’m using a long sales page to promote the event;
• Why I think anyone would stay glued to their phone 3 hours a day over an 8 day period;
• How I scored some of the top names in social media to speak at the event;
• What will you really get out of attending the Telesummit;
• Why I’d think anyone would pay almost $600 to attend a virtual event when there’s social media events happening for free;
• What are the ways I’m marketing the Telesummit;
• And anything else that comes to mind.

The live event is over, but you can listen to the recording. Subscribe to the New Media Matters podcast to get the recording.