The Future Of – Mass Personalization

The Future Of – Mass Personalization

This is brilliant! The company is called Clearly.ca and this ad helps answer the question: “What’s the best way to buy glasses?” It guides you on which frames to choose based on the shape of your face. Consumers want more customization and...
The Best Way to Be Inclusive Is To…

The Best Way to Be Inclusive Is To…

I belong to a few groups on Facebook. In some, I post more frequently than I do here. Sometimes, I post the same thing in a few active groups just to see the response. In some groups, I get no likes, no replies and no shares. In others, there are multiple comments and...