by Leesa Renée | Nov 9, 2016 | Innovation Fails
In his book called The True Believer: Thoughts on the Nature of Mass Movements, Eric Hoffer talks about how movements are birthed and how they amass supporters1. After reading it, I began to understand why Mussolini, Hitler, Trump, and others like them rise to...
by Leesa Renée | Nov 7, 2016 | Innovation Fails
At this time of year, consultants, journalists, and authors start their marketing, technology, and consumer predictions for the upcoming year. You’ll start seeing 2017 Digital Marketing Trends to Watch. The reason why so many focus on the next 12-months is...
by Leesa Renée | Oct 31, 2016 | Innovation Fails
Well, isn’t this every innovator’s worst nightmare… The title of this article on NextShark caught my eye – China is Now Stealing Ideas Off Kickstarter and Launching Them Faster & Cheaper. I gulped… The article profiled Israeli...
by Leesa Renée | Oct 13, 2016 | Innovation Fails
I love watching movies from the 1930s, 40s and 50s. I consider this period to be the Golden of Film (seems like I’m not the only one to think this). There’s a curious thing I noticed in some of the films of that era… Most of the actors spoke in a...
by Leesa Renée | Sep 1, 2016 | Innovation Fails, Innovation Vintage
From Mental Floss: “City apartments can be small and stuffy. And while fresh air is a wonderful, healthful thing for people of all ages, in the late 19th century, the idea of actively ‘airing’ your baby to promote health started cropping up in...
by Leesa Renée | Dec 2, 2015 | Innovation Fails
I’ve been fascinated by the demise of retail and brands. None has arrested my attention more than the collapse of Target in Canada. It’s an iconic brand south of the border… In the United States, Target is thriving. Many Canadians cross the border to...
