Blog
Why Being a Leader of Your Own Tribe Builds Visibility, Credibility & Cash Flow
I was reading a post by MaryPat Kavanagh on the 3 reasons why business owners would want to add social networking to their marketing strategy: Visibility Credibility Cash Flow All great reasons, but I would add one more - community. I'm not a huge fan of the word, but...
Why Remembrance Day Matters
November 11th is called Remembrance Day in Canada. In the US, it's known as Veteran's Day. Whatever day it's called in your country, do take some time to honor those who are braver than you and I to leave behind all they know to face the ugliness of war. It's a...
My So Called Vegan Diet: Week 1
I just completed my first week as a vegan. After my sister gave me her summary of Skinny Bitch, I promised her that I wouldn't eat any meat for the month of November. The first week wasn't as bad as I thought. I imagined that I would crave meat all week. That my mouth...
How to Sell Without Selling Out
I'm a featured guest expert on a call with Michael Port and Elizabeth Marshall, authors of The Contrarian Effect: Why it Pays (Big) to Take Typical Sales Advice and Do the Opposite. This book was just nominated for Amazon's Best of 2008 top business books. This is not...
7 Simple Ways to Create Your Social Media Marketing Blueprint
When I first started using social media in 2004, I was wasting alot of time. It took getting into debt before I realized that there must be a better way. Well, there is and I'd like to share it with you. I found the blueprint that has helped me and my clients master...
WHO Oakville Chapter
Barb Wilson, director of the Oakville chapter of Women in a Home Office (WHO), has invited me to share the Marketing Fit story with her members. I love speaking to the WHO crowd. So bubbly, friendly and eager to learn new things. Anne Stone, the Founder of WHO, has...
How to Create an Irresistible Information Product to Create Leads, Build Traffic and Make Money
I'm always surprised at how many people haven't created an information product. I can whip out two to three information products a quarter and here what I use them for: I create an eCourse to generate leads for my database (check out the Marketing Fit Detox on the...
The #1 Thing You Must Do to Raise Your Visibility in a Crowded Marketplace
Have you been marketing your business online, but still not getting the recognition from your peers? Missed out on being included in yet another Top 40 or Top 50 list? Do the experts you admire still have no clue who you are? Are you wondering why certain people are...
Why a Top Anything List Is an Excellent Blog Traffic Tactic
I was recently named as one of the Top 50 Most Powerful and Influential Women in Social Media and I believe I'm the only Canadian on the list, so this is a true honour. The list that Ron Hudson put together generated just over 2000 unique visits and 189 comments in...