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A Brief History of Canadian Federal Politics

A Brief History of Canadian Federal Politics

Found this image by way of Malcolm Allen, a Member of Parliament for the National Democratic Party (NDP). This image is incomplete without a bit of a history lesson... In June 1968, the Liberal party won a majority government (155 seats). Pierre Elliot Trudeau became...

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Why They’re Unsubscribing

Why They’re Unsubscribing

I heard a complaint from a client recently. She was frustrated that every time she sent an email to her list, she'd get a dozen or so unsubscribing. "What am I doing wrong?" she moaned. It's not the method that's wrong... In other words, sending emails isn't the...

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