The 7 Ways People Are Using Social Media

Although I focus on helping business leaders and business owners use podcasting to attract new clients and generate leads, podcasting is just one slice of the social media pie. And that brings us to the biggest question of all – “What is social...

Create an Experience for Your Customers

My sister and brother-in-law got married on one of the most gorgeous days in Toronto back in June 2009. It was sunny and pleasant for most of the day. It did rain just after the reception, but it was followed by a wonderful rainbow. What a great sign for the most...

The Quickest Way to Profit Using a Podcast

When people ask me about podcasting for profit, we always start off with a conversation about their marketing paln. Here are the questions I often ask: What types of products do you already have fulfill a specific need? How can your business use podcasting to generate...

Be in Joyful Anticipation

You may have noticed that I’ve been talking ALOT about virtual events lately, huh?  Well, if you missed my event this past spring, then you may not know that outside of podcasting and social media, virtual events are a passion of mine ever since I hosted my...

Soft Selling With Social Media

Last week my friends Nancy Marmolejo and Natasha Allrich hosted a hugely successful call The 4 Hidden Secrets to Turn Your Social Networking Visibility Into a Steady Stream of Profitability… without EVER Having to Push, Pressure, Spam or Pitch. Did you miss the...