Leesa Live From London, Part 1

I’m not making this up, I promise. I mean, I don’t have the imagination strong enough to make these type of things up. Earlier today, I go to my hotel room and I was locked out. For some reason, the access card that gives me access to my room stopped...

Wanna Be Featured on the Meshcasts?

(Here’s a hint – When you see 4 or more posts on my blog in 1 day, it means I’m trying to avoid something. Like writing. Or something administrative. Or my mother’s persistent phone calls to tell me that fresh pineapples are on sale at Food...

Podcast Advertising Is So Misunderstood

As I continue to interview podcasters for my book Podcasting for Profit, I’m discovering more and more that advertising and sponsorship can work in a podcast (although some do think they’re truly awful). So, it’s not surprising that eMarketer would...

When’s a Podcast Not a Podcast?

I’m growing concerned with how loose people are becoming in defining what a podcast is. Plain and simple: If it’s audio or video slapped on a webpage and there’s no syndication feed, it’s not a podcast. If it’s a live webinar or seminar...