What Your Picture Says About Your Brand

As some of you know, I’m rebranding. The effort hasn’t been easy, but then again, nothing worth having really is. I’m giving it the code name of Leesa 2.0 until I launch the week of September 15, 2008. I want to share with you a photo that a talented...

New Media Expo Wrap Up: Best Podcast Name

I was listening to the recording of my session from the New Media Expo and I was reminded about one of the BEST podcast names I heard while at the Expo. During my session, I asked 5 people to share their monetization strategy based on the 3 personas I introduced. They...