5 Must Have Tools to Produce a Pain-free Virtual Event (#1)

by | Feb 1, 2010 | Virtual Events & Telesummits | 2 comments

Spending $10,000 or more on a platform to deliver live and recorded content for your virtual event is out of reach for many businesses. Despite this, you can still host your very own virtual event using a combination of tools without spending tens of thousands of dollars.

In this series, you’ll learn what you must have in your virtual event toolkit that will ensure that speakers, exhibitors, sponsors, attendees and your virtual event team have a pleasant experience participating in your virtual event. This is part 1 in a 5 part series.

Must Have Tool #1 – A Way to Automate Attendee Registrations and Affiliate Activities

When a person makes a decision to attend your virtual event, they want to pay and get confirmation of their registration right away. If they have to wait for someone on your team to manually enter the attendee info into a system, you can bet that your customer service inbox will become flooded with worried people wondering what’s going on.

You also need a system that will track referrals from affiliates in an easy way. Affiliates should be able to login to  your system, grab their affiliate URLs and run reports to see the number of clickthroughs and referred sales.

A system that can manage online payments, affiliate performance and attendee registrations in an automated way will be a lifesaver for your virtual event. That’s why I suggest that you use a system like Virtual Event Cart.

You can easily create products that would align with your registration packages, you can create coupons to give attendees discounts, plus you can create autoresponders so that as soon as the attendee signs up, he gets an email right away. I use this feature to send a checklist of items the attendee needs to do instantly.

The affiliate area is powerful because it tracks sales, clickthroughs and you can upload promotional materials all in one spot so my affiliates can start marketing your virtual event. If you don’t have a merchant account, not a problem as Virtual Event Cart works seamlessly with PayPal.

Ready to Build Your Very Own Virtual Event Platform?

In just a few days, I’ll post details on a virtual bootcamp where I’ll teach you step-by-step how to build your very own virtual event platform. You’ll get to peek over my shoulder as I show you via videos how to build a virtual event platform from scratch – even if you’re not technical.

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2 Comments

  1. Herb

    O.K….you've got my ear. I'm in a position that I must/want/need to hear the Marketing Fit latest story. I run a very small (ah the truth is, teenie weenie) Video/Photography/Multimedia Special Event company and my main client base don't have money to pay me correctly. So I take jobs that pay well below what I produce and I'm at the point of giving up my dreams. MarkFit have been sending me emails forever….help!..tell me more!

    Herb Trotter, Sr.
    Creative Director
    Good News Storyteller

    • Leesa Barnes

      Herb, you shall get all the details today. It'll be well worth the wait, I promise.

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