This Silent Sales Tactic Can Help You Get to Yes Every Time

I don't venture into Starbucks too often. Their decaf is a bit too bitter for my liking. Plus, I get all confused with the words "venti" and "grande." Can't I just get a medium decaf pretty please? Well, a few days ago, I went to Starbucks to meet with a friend. My experience with the Starbucks brand changed because of Kyle... Kyle was the [more]

Why They're Unsubscribing

I heard a complaint from a client recently. She was frustrated that every time she sent an email to her list, she'd get a dozen or so unsubscribing. "What am I doing wrong?" she moaned. It's not the method that's wrong... In other words, sending emails isn't the issue. Businesses such as Help a Reporter Out have [more]

Why Charging What You're Worth Is a Complete Lie

I have a very strong opinion regarding the term charge what you're worth. It's a lie. Let me explain... Women tend to devalue their skills, experience and expertise. This lack of self-worth is reflected in their pricing. That’s why some money coaches will encourage their clients to “charge what you’re worth” in an effort to help them become more [more]

2 Mistakes Most Coaches Make In Their Strategy Sessions That Cause Them to Lose the Sale

I love using strategy session to connect with people on my list and with those who I meet through places where I speak. Otherwise known as discovery session, free consultations, breakthrough sessions and exploratory sessions, the goal of the strategy session is to use the power of conversations to lead the person to the sale. But too [more]

The 2-Words to Use When a Client or Vendor Breaks a Promise

A few years ago, I reached out to a colleague who offered a service I needed for one of my clients. I emailed my colleague, he was away at an event, but asked that I fill out a creative brief. It was 5 long pages... I mumbled as I printed off the document, filled in the pages, and then [more]

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